Disneyana is a generic term for toys, books, animation cells, theme park souvenirs and other collectibles produced by The Walt Disney Company, featuring such characters as Mickey Mouse and Tinker Bell. While used informally among collectors in the 1960's and 1970's, the term was brought to prominence with the publication of the landmark text, Disneyana: Walt Disney Collectibles by Cecil Munsey in 1974 (Hawthorn Books Inc.).

The disneyana hobbyists grew exponentially throughout the 1980s and 1990s, and today's collectors can find tens of thousands of Disney items for sale at a variety of online auction sites, as well as at both regional and international comic and collectors shows.

The term Disneyana is not a copyrighted term, but is widely accepted as the appropriate reference for the tremendous assortment items produced using the characters created by Walt Disney and his successors. The term was acknowledged by The Walt Disney Company when it opened the Disneyana Store on Main Street, U.S.A. at Disneyland. In general, Disneyana produced during Walt Disney's lifetime (1901 - 1966) is considered to be among the most desired and valuable of this genre.

in: wikipedia

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